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Hosts & Applications (Sequencers, DAWs, Audio Editors, etc.) • Re: Where is Reason 13?

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Oh, I'm sure Reason Studios marketing department knows exactly what it's doing. ;)
For sure. How it is paying out for them we can only speculate and will never know.

For example, I was stumped with the new website. I like some parts. The others are poor as much as possible. Example: Testimonials from "famous users" - they only and literally have two? Ian Kirkpatrick and some Nadia. The third one is even unsigned. How low can it be?

I couldn't care less about it, but if they intended to display it as a part of a group of famous people who use it in professional life and then ...just two?

But don't tell me after all these years you have only one real name, one real producer for a display. Why not have this disabled then until more of these are collected? But when? They have existed for decades and their marketing team was able to communicate with only one or two people to be displayed under Testimonials.

For crying out loud, some obscure or little teams of VST developers have much more pronounced names displayed under their testimonials. And they collect them probably by giving NFR.

And then I look in their channel and have stomach pain. 99.99% of videos are made for kids. And then I don't wonder anymore why they don't have more famous people on their website.

Before you tell me this is not important and why do I need "big names" - I don't. This is not the point. The point is their marketing. If they are adding testimonials to the game - why are there just two names?

And the list of weird marketing goes on and on.

On the other side, I just purchased Objekt a week ago. What a fantastic piece of software. They need better content. But if all they decide to host is weird fluffy guys, self proclaimed experts with painted nails who wear winter outfits in an interior studio - then they have issues so to speak.

Statistics: Posted by kmonkey — Tue Apr 30, 2024 11:01 am



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